Texture: Creamy, Thick for a Shampoo
If you want a shampoo that is moisturizing then there is no other organic shampoo than this one. This shampoo is very thick and creamy and very shiny. When this shampoo hits your hair you can instantly feel the moisture that it brings. It lathers up very nicely for a shampoo that leaves behind so much moisture. Speaking of leaving behind moisture, that is why I did not give this shampoo a 10/10. Shampoos are supposed to lift and clean residue out. Shampoos with high moisturizing agents leave residue behind. Your hair is not getting as clean as other shampoos can make it. HOWEVER this shampoo is great for washing hair before a protein treatment, after a dye job, or if your hair is really dry. I would not use this shampoo over the long term due to the build up it may cause. You can use this shampoo everyday or on your wash days if every 1-2 months you will use a clarifying shampoo. This shampoo is a treat for my hair. I highly recommended this shampoo for the dry haired like me, but only in moderation, YOU WILL GET ADDICTED.